Before a strategy workshop, everyone on this team had a conversation with a consumer, helping them to develop strategy rooted in the consumer. ...

Telenet’s small Insights team increased their impact by enabling marketers to speak directly with consumers...

Working with a short timeline, Wizz Air embraced an agile and iterative approach to consumer feedback to launch a successful marketing campaign. ...

A home improvement company wanted to connect with consumers about their brand perception on some new packaging. They fine-tuned the packaging to address consumers' concerns....