Resources

Exclusive resources and information about market insights, CX, UX, GenAI and more.

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HR Guide to Better Video Interviewing

Guides

Principles of building a World-Class Agile Qualitative Research Program

Guides

6-Step Guide to Operationalize a Consumer Connects Program

Guides

Qualitative Research Software Captures Deep Consumer Insight

Customer Stories

Master Moderating For Consumer Connections

Guides

The Business Impact of Consumer Empathy

Guides

Supercharge your CX Program

Guides

Evolving with the Times: Taking Qualitative Research into the Modern Age

Videos

Understanding the “why” behind the Popularity of Nike’s “Dream Crazy” ad

Videos
Discuss overview video

Discuss Overview

Videos

Developing Strategies Through Qualitative Research Software

Customer Stories

How Qualitative Research Software improves Brand Culture

Customer Stories