Agencies need to move fast with customer feedback software that provides seamless experiences, giving researchers insights that influence product, marketing, CX and UX.
2CV, a global market research agency headquartered in the UK, saw strong value in the level of customer support that they received from Discuss while conducting a user testing project for mobile games. Here more about how Discuss impacted their UX project:
See the difference the Discuss People Experience Platform can make:
- Generate clips automatically by keyword or phrases. Before a session, create tags for certain words or terms, the platform auto-clips those tags and creates auto-transcriptions using Natural Language Processing.
- Save moments with ease. During live sessions, hit a ‘Save Moment’ button to create a clip that begins 15 minutes before you click the button, and ends 15 seconds after the moment you click it.
- Highlight key themes. Post-session, easily add new tags for the system to identify and categorize even more parts of the conversation to validate or discover new themes.
- Filter clips with ease. Search and filter video clips quickly with tags across different projects, location-specific markets, as well as particular positive, negative, neutral/mixed sentiments.
- Easily share clips and highlight reels. With just one click, share out “aha” moments with noted sentiments and themes to colleagues and other key stakeholders — no Discuss account required for access.
To learn more about how to speed the time to insights, while providing high quality customer insights that impress clients and change minds, read our guide: “Shortcuts for Quality Qual.”