Capture and Distill Learnings in Discuss’ Insights Repository

With Discuss, Suntory teams can capture their insights, ideas, and takeaways from consumer interviews—whether they’re leading the session or observing from the backroom. Previously, insights would often be confined to a single team member’s knowledge from the conversation with, say, the restaurant manager or bartender. Now, Suntory teams across the globe can understand the thoughts, opinions, and behaviors of their consumers and influencers, wherever, whenever. With a robust repository of insights and the ability to review recaps at both the project and individual session levels, anyone can tap into these consumer insights to identify key themes, address business questions, and inform their strategies.

Sign Up for our Newsletter

Related Customer Stories

How Mondelēz Built Always-On Consumer Intelligence Across 29 Markets with AI and Human Research

“A senior stakeholder asked me a question in the morning. By end of day I had an answer grounded in…

How Quadrant Strategies Cut Research Turnaround and Cost in Half Using AI Moderation

“AI is really helping to fulfill the promise of being strategists, not order takers.”  — Afshin Mohamadi, Partner, Quadrant Strategies …

How Mondelez is Unlocking Always-On Consumer Intelligence with AI-Powered Research

Consumer expectations are shifting faster than traditional research cycles can keep up with. For global FMCG brands like Mondelez, the…