We’re beyond excited to announce that Discuss.io has been ranked as the 20th Most Innovative Supplier. The ranking came out of the GreenBook Research Industry Trends (GRIT) Report, which surveyed nearly 4,000 client- and supplier-side individuals within the Insights industry, taking the pulse on industry trends. To learn more about these trends, read our GRIT Commentary.
At Discuss.io, our central mission is to enable brands to engage directly with consumers at scale no matter where they live, through fast and easy video conversations.
We hope that our climb on this list (up 7 places since last year) is indicative of the direction that the industry is headed. When brands embrace consumer closeness, they uncover insights and develop empathy that translates to better strategy, leading to better products, more effective marketing, and faster time-to-market. It’s a win-win: consumers are presented with products that meet their needs and desires and brands experience greater consumer satisfaction and sales.
We love helping brands inject innovation into their organizations. Some customers that we work with have a long history of embracing innovative practices – for them, we fill an obvious gap, being the tool that makes the voice of the consumer accessible across their organization. Others come from very traditional structures and are just at the beginning of their journey with Innovation. In either case, we love having the opportunity to work with teams to help them figure out how to become close to the consumer again.
Breaking down barriers, making processes simpler and faster, and democratizing access to the consumer are our favorite parts of jobs. We’d love to help you do the same within your organization. If you’d like to learn more, start a conversation with us.