Ebook: Why Successful CX is about Reclaiming the Human Touch

Strategies and key steps to creating a winning ‘Voice of the Customer’ (VoC) program in the global CX landscape.

As the digital revolution increases customer access to goods and services, companies can no longer rely on product or service quality and pricing to differentiate themselves from competitors. Increasingly, companies must focus on improving the customer experience (CX) to get ahead. Fortunately, new technologies provide unprecedented visibility into the buyer and customer journey, signaling to brands different customer behaviors, points of friction, and opportunities for improvement.

I CX Ebook Cover n this ebook, you will learn:

  • How to Supercharging CX with the Voice of the Customer
  • How Voice of the Customer (VoC) Fits into the Customer Journey
  • The CX Technology and Capability Landscape
  • Modern CX Challenges and Opportunities
  • Six Steps to Rolling Out a Successful Voice of the Customer (VoC) Program
  • The Future State of CX

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About Discuss.io

Reach customers and streamline work worldwide from your home or office. Discuss.io smart and innovative technology helps market researchers, sales professionals, brand managers, HR, CX departments and more, to stay on track during interviews and streamline the work that follows. Some of its features include interactive whiteboards, built-in translator capability supporting 20+ languages, integrated discussion guides to meetings and interviews on-track, bookmarking to flag important moments, and simple and easy highlight reel creation.

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