Discuss Promotes Jim Longo to Chief Strategy Officer to Fuel Continued Growth and Innovation that Is Scaling Online Qualitative Research.
Building on the record growth of Discuss in 2020, Jim Longo, PRC – Co-founder and former SVP of Sales & Research Solutions has been promoted to Chief Strategy Officer. Jeremy Radcliffe, has been promoted to VP – Global Head of Sales taking over for Jim as Discuss continues to build out its leadership team and expand the foundation for accelerated growth.
“When we first started Discuss in 2013, our mission was – and still is – to scale consumer conversations. When we presented our vision back then, insights professionals said it couldn’t be done. But we believed, kept innovating, building technology, listening to our customers and adding services through our marketplace,” shared Jim. “Today, we have employees in 14 countries and have hosted over 250,000 conversations. I’m excited to look forward and bring more innovations to our customers like we did with Agile Qualitative Research Process, Consumer Connects programs and the innovations in technology (like the new Mobile Screen Sharing feature rolling out in March!).”
“Jim is a giant in the Market Research industry and his subject matter expertise is unparalleled.” said Simon Glass, CEO of Discuss. “He is a strategic thinker and has been a pioneer in the Insights profession for many years. He’s also been blazing the trail in regards to Consumer Closeness programs and helping global brands establish them successfully (especially critical now during COVID times)”.
As Discuss’s new Chief Strategy Officer, Jim will be tasked with helping brands create a process that scales qualitative research and raising the awareness of the value of insights to entire enterprise organizations.
Jeremy Radcliffe joined Discuss in 2020 with over 20 years of experience in enterprise sales and growth in market research (Kantar), E-commerce (Clavis) and Digital Advertising (DoubleClick). Jeremy is a professional sales leader with a proven track record of growing successful sales teams. He has developed close partnerships with many of the world’s leading brands over the years and is focused on putting the sales team in a position to execute against an aggressive growth goal. In his new role, Jeremy will drive unprecedented growth for both his team and the company.
Discuss CEO Simon Glass and the rest of the Discuss leadership team are committed to revolutionizing the consumer insights industry. The company will continue to expand the team and capabilities in all directions in 2021 to be in a position to help agencies and brands building their online consumer conversation programs.
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