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Part 3: Generative AI – Market Research Angel or Devil? How to ensure you win in this new era

By Adam Mertz, Chief Growth Officer at Discuss In part one of this blog series I…

Part 2: Generative AI – Market Research Angel or Devil? How to ensure you win in this new era

By Adam Mertz, Chief Growth Officer at Discuss In part 1 of this blog series, I…

Generative AI – Market Research Angel or Devil? How to ensure you win in this new era

There are many questions about this new world: This post is the first in a series…

Forrester and G2 Reports Explained

In this short video, Discuss’ Chief Growth Officer, Adam Mertz, highlights three recent industry reports and…

Navigating Qualitative Research with Generative AI: Challenges and Best Practices

Qualitative research is a valuable method for exploring complex topics that cannot be easily measured quantitatively….

Generative AI in Market Research: Enhancing Insights and Decision-Making

In today’s fast-paced world, artificial intelligence is carving out its space in multiple sectors. Market research,…

Discovering Generative AI’s Impact on Qualitative Research

In the fast-paced world of marketing research, finding ways to streamline labor-intensive tasks remains a constant…

Transforming Qualitative Research: The Power of Generative AI in Report Creation

Crafting detailed reports can often feel like a marathon—not just consuming time but also draining energy…

AI Research Assistant

Boost Your Research Productivity with Your AI Research Assistant

Imagine having the capability to swiftly sift through mountains of data, obtain insights in seconds, and…

Advanced Analysis: Elevating Market Research with Generative AI

Market researchers know that sifting through vast amounts of data can be both time-consuming and overwhelming….