Agile Qualitative Market Research Platform

When looking for a next-gen agile qualitative research solution, you need to consider three main factors:

  • How can I streamline my qual research?
  • How can I make smarter decisions faster?
  • How can I answer my objective without sacrificing my budget?

With Discuss' all-in-one solution that includes the most advanced gen AI qual capabilities on the market, you can unlock research 10x faster — allowing you to make smarter decisions in record time.

Key Capabilities

All your qual research, all in one place

Leverage a secure, global platform for all your market research needs.

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Generative AI

Genie, your GenAI research assistant, helps you spend less time on the labor-intensive parts of qualitative research and makes your whole team look like geniuses – working smarter, better, and faster.

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Live research

Learn more in less time and make better informed decisions with end-to-end qualitative research software designed for interactive virtual focus groups and live interviews.

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Auto-moderated research

Turn experiences into insights with auto-moderated video feedback, unmoderated usability testing, video open-ends — enabling faster, more agile qual research.

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Previously recorded research

Build a robust insights repository, no matter where the research was conducted — creating a holistic view of all research from Discuss and other sources while holstering the power of GenAI.

Customer Story

"As we’re building this insights repository of videos in Discuss we can use their AI for meta learnings and look for things that maybe we’re not seeing on an individual basis but the AI can really help us to understand and detect those themes that can impact our categories and brands."
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Use Cases

Unlocking global insights that drive success

Global Consumer Centricity (VOC)

Unlock a deep understanding of your consumers and drive customer-centric strategies on a global scale.

Agile Concept & Product Development

Get validation in your development process to make informed decisions fueled by real consumer feedback.

Shopper Insights

Uncover purchase patterns, decision drivers and emotional triggers to enhance your customer experience.

Message and Package Testing

Capture feedback and reactions to your designs to ensure they resonate with your target audience across the globe.

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Ready to unlock human-centric insights?

Talk with an expert to learn how Discuss can help you reach your insights goals.