AI-Powered Insights for Product Innovation with HP

From the TMRE@Home Virtual Event | April 2025

In today’s fast-paced market, staying ahead requires real-time insights, rapid iteration, and AI-driven intelligence. How can product teams leverage cutting-edge research methodologies to ensure they’re delivering what customers truly want?

Join Sapna Mistry, Director of Insights, Commercial Computing Division at HP and Jilleun Eglin, Senior Director of Product at Discuss to explore how HP integrates real-time customer feedback into its product design process, ensuring every decision is driven by meaningful, data-backed insights. Learn how GenAI-powered research agents are transforming the way product teams uncover insights, accelerate iteration cycles, and foster deeper collaboration with customers.

Discover:

• Practical strategies and a firsthand look at how AI-driven insights are reshaping the future of product innovation.
• The evolution of product research—how HP partnered with the right technology to seamlessly integrate customer feedback, driving continuous product refinement and innovation.
• The role of GenAI in research—how AI-powered agents streamline data collection, analysis, and decision-making.
• How technology enables faster, more effective customer-centric product development.