Category Archives: respondent management

Get Pinpoint Accurate Personas Using Qualitative Research

Whether you need to understand a user base for a go-to-market strategy or are looking to build customer awareness across the business, creating accurate user personas backed by qualitative research is critical.   Why Use Qualitative Research for Personas Accurately defining personas is essential to success in everything from user experience, to product development and marketing. Yet many... Read More

Maximize the number of research projects completed by year’s end: Yes, it can be done

Ask most agencies managing enterprise-level market research (MRX) projects, and they’ll tell you they have a love/hate relationship with their end-of-year workload. In the final months leading up to the new year, more last-minute project assignments come up as budgets get spent and stress levels run high. Turnaround times must be quick for new quotes, projects,... Read More

Bring Your Own (BYO) Panel – Introducing Your New Respondent Management Hub

When it comes to research, live video conferencing is only one component of a successful project. Our purpose-built meeting room is one reason agencies and brands choose Discuss.io over generic video conferencing tools. Today, there’s a new reason: our brand new Respondent Hub, designed with privacy, collaboration, and transparency in mind. The Respondent Hub allows researchers... Read More