Customer Experience

Search

What is Customer Perception?

In general marketing terms, customer perception refers to customers’ awareness, their impressions, and their opinions about…

Infographic: Using Customer Feedback for Customer Journey Pain Points

Amid persistent market disruptions and unpredictable consumer behavior, today’s online customer journey is filled with obstacles…

3 Reasons to Capture Customer Feedback on Mobile

Have you ever wanted to launch a large-scale qualitative project with respondents that can join from…

10 Ways to Better Understand Customers to Improve CX

A quality customer experience is key to thriving in a highly competitive market landscape. As Rick…

What are Market Research Tools? 

But first…what is market research? Market Research (MRX) refers to the process of gathering intelligence about…

Customer Experience Software: Explained

Customer Experience (CX) software is a set of online tools and services that are used to…

10 Ways to Channel Customer Feedback Into Product Innovation

How can researchers and teams channel customer feedback into lasting product innovation that drives customer satisfaction…

Introducing Self Captures, Our Newest Way to Turn Experiences Into Insights

I couldn’t be more excited to give a brief introduction of some great new capabilities that…

The Discuss Guide to Online Qualitative Interviews

Supercharged by the digital transformation that has disrupted people’s lifestyles and buying behaviors, CX, insights teams…

3 Big Trends in ‘22 and how our new tagline connects to them all

What’s in a company tagline? For Discuss, it’s four small words that pack a lot of…