Focus Groups

Image Source: Getty / Chip Somodevilla

A Pulse of the American Public

In this world of data overload, there is no shortage of facts and figures. With so much information rushing in – from social media, to the nightly news, and polls – we are swimming in data, and never more so than during the election season.

International Research Best Practices

 

Thanks, Whatsername
Thanks, Whatsername

International research is often a large scale, multi-tier effort. Bypassing the logistics of traditional methods, online techniques dramatically hasten the process while also making it more accessible.