Voice of the Consumer

Search

How our marketers are leveraging Discuss to harness the power of customer insights

“People don’t buy what you do; they buy why you do it.” ― Simon Sinek, Start…

13 Ways to Build Products People Will Buy

How can companies build products that people will buy? To help you build the best products…

What is Customer Perception?

In general marketing terms, customer perception refers to customers’ awareness, their impressions, and their opinions about…

10 Ways to Channel Customer Feedback Into Product Innovation

How can researchers and teams channel customer feedback into lasting product innovation that drives customer satisfaction…

Teams and Discuss: The New Way to Extract More Insights in Less Time

What do a product manager at a global entertainment company, a small customer experience team at…

Zoom and Discuss: The New Way to Extract More Insights in Less Time

What do a product manager at a global entertainment company, a small customer experience team at…

From Observation to Insight to Strategy: The Evolution of Innovation

Many people think that innovation starts with the proverbial “big idea,” the imaginary bulb that lights…

A SMART VIDEO CONVERSATION PLATFORM

Gain a Business Edge with Our Smart Video Platform

  In looking for a video platform to effectively engage with customers and perform the market…

The Organizational Benefits of Practicing Customer Empathy

In our personal relationships, the role of empathy is clear. The best relationships are founded on…

2020

This Year, Resolve to Make a Habit Out of Conversations with Customers

Countless brands talk about customer centricity as being a part of their culture, and that trend…