Category Archives: Product Launch

From Observation to Insight to Strategy: The Evolution of Innovation

Many people think that innovation starts with the proverbial "big idea," the imaginary bulb that lights up above an inventor’s head when they reach that “a-ha!” moment. Think Sir Isaac Newton and the apple, or Steve Jobs and calligraphy. But in reality, most business innovation, product or concept development is an iterative process, a story of... Read More

Consent Forms are Here!

Many users work in highly regulated, privacy-forward industries that require consent from their respondents for security purposes, protecting early prototypes of products and needing to meet legal compliance. Let’s face it, managing the consent form process can be a mess: coordinating with the legal team, using different systems for sending, signing and storing the... Read More

Polling Done Right!

This is not conventional polling as you know it. is excited to introduce new polling capabilities to make customer conversations more engaging than ever.  More than just a third party add-on, this integrated feature makes it easy to set-up single and multi-response questions. Your polls will be time stamped within the video when launched... Read More

Mobile Screen Share App Adds True Mobile UX to Platform

The world is more omni-channel than ever, with customers expecting a consistent experience across their computer, mobile, and in-person touchpoints with your company. But traditional mobile testing methods have ignored the qualitative feedback that is critical to creating an experience that customers love. Our customers needed a way to include qualitative mobile usability testing in their... Read More

2020 Silver Linings – Four Major Improvements to Smart Video Platform

  We started 2020 with the intention of making the platform simpler, smarter, and more secure. Despite the changes and challenges of the year, we are proud of several major product launches, driven by your requests and feedback. The New, Improved Highlight Reels As the pandemic dawned, usage of our highlight reels feature skyrocketed. We pivoted to address... Read More

Bring Your Own (BYO) Panel – Introducing Your New Respondent Management Hub

When it comes to research, live video conferencing is only one component of a successful project. Our purpose-built meeting room is one reason agencies and brands choose over generic video conferencing tools. Today, there’s a new reason: our brand new Respondent Hub, designed with privacy, collaboration, and transparency in mind. The Respondent Hub allows researchers... Read More

10 Language Blunders That Would Have Been Avoided With Market Research

Businesses try as much as possible to keep brands, model names and slogans consistent across international markets as much as possible for obvious reasons. Sometimes companies catch poor meanings in local languages and dialects before launch,  by reaching out to regional offices, and by contacting a few people they personally or professionally know. However as... Read More

Introducing Private Chat – Your New Best Friend

One of the most-loved, and most-copied, features in our platform is our Backroom Chat. The ability for end clients and team members to chat directly with the moderator, without the respondents seeing, is a critical part of effective online research. Introducing Private Chat - Your New Best Friend Today, chat gets a lot better with the introduction... Read More