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The Role of Insights in Consumer Journey – IIeX NA

Every year, the biggest leaders in innovation within the Insights world come together in Atlanta for IIeX NA. This year, Discuss.io…

Principles of Innovation: Access the Voice of the Consumer Early & Often

Have you ever been in a room and felt a buzz in the air? Like everyone there is on their game and excited to do something big? For me, that’s how I know I’m with a passionate crowd of people.

Learnings from IIeX Health 2018: Be Clear and Show Impact

We attended IIeX Health 2018 in Philadelphia this week and by all measures it was a groundbreaking event…

Mondelez and Philips talk consumer-centricity at IIeX EU

I recently had the pleasure of speaking on stage with Neslihan Kocak of Mondelez and Anna-Sterre Mees of Philips Electronics at IIeX…

Mondelez and Philips Talk Consumer Closeness at IIeX EU

Every year, the biggest leaders in innovation within the Insights world come together in Amsterdam for IIeX EU…

Culture needs data, data needs culture

We recently had the great pleasure of attending the Insights Innovation Exchange (IIeX) in Atlanta. You can imagine our excitement when we saw that esteemed anthropologist, Grant McCracken, was going to be giving the keynote address. IIeX is a conference that places value on innovation and research and, as a result, a lot of the sessions revolve around topics like…

Discuss.io at IIeX EU: Recap and Reflection

Conference season is upon us! It’s a busy time of year and we’re shifting into high gear was we prepare for the many conferences to come over the next several months. One of our recent trips was to Amsterdam for the IIeX EU conference, where our Founder, Zach Simmons, presented on how Discuss.io has helped Unilever connect…