Building an Effective Website

One financial service company was working on creating a product that would convey their product’s complex offering and needed to know if users would understand how to navigate the new website. When launching a new product, timing is critical. They had a short timeframe to work with and a deadline looming. Using, they were able to engage with users over live video and test the website within their tight timeframe, allowing them to go to market faster. Read more about their experience below.

Consumer closeness leads to a greater understanding of consumers. Start a conversation with to learn more about how to launch a consumer engagement initiative in your organization.