2012 November

Social Media: Yes, Their Opinions Count

Social media has become one of the most predominant tools available in the marketing arena, thanks in large part to its unmatched ability to reach a variety of audiences worldwide. Its effectiveness in reaching global markets makes it an extraordinarily powerful tool when it comes to marketing. It’s no surprise

Step Up the Game: Harness the Power of Crowdsourcing

Step Up the Game: Harness the Power of Crowdsourcing What is Crowdsourcing? Crowdsourcing can be described as the process through which a business gains support from content generated by a community that was created for that purpose. More than even the usual social media marketing strategies, crowdsourcing can be regarded